I have a confession to make. I never really used TikTok. And lately… it’s been on my mind. Not because I think I should have. But because I feel like I might have missed something. Fifteen years ago, I left corporate with just an idea. No business plan. No funding. No team. I started a blog. It got picked up everywhere, even The New York Times. And still… I made no money. I pitched. I emailed. I built decks. Nothing worked. Until someone said something simple: “If you can’t m