Search Console's new platform properties show how TikTok, Instagram, YouTube and X posts perform in Google Search. What that data means for influencer campaigns.

Each week, I break down the platform updates, creator trends, and algorithm changes that actually matter. Here's this week's roundup of platform news across TikTok, Instagram, YouTube, and Meta.

We are living in unprecedented times as we witness social media converting into a messenger of the people. Our hearts reside with the people of Ukraine and our prayers are for peace and a resolution to this war. Forbes : Ukraine Receives $4 Million In Crypto Donations Within Hours—Including $1.9 Million Tied To Pak, Julian Assange NFT Collection Description : More than $4 million worth of cryptocurrency donations poured in for Ukraine on Saturday hours after Ukrainian offici

The wine o’clock movement may be winding down. While studies have suggested an increasing number of consumers are sipping wine and shopping Prime, thanks to the Pandemic - an increasing number of Americans are not just staying sober for #DryJanuary but, choosing sobriety as a way of life. At the helm of this sub-culture are sober activists including authors William Porter (Author of Alcohol Explained) and Annie Grace (This Naked Mind: The Alcohol Experiment). Organizations li

Earth Day is always a good reminder to think about what you can do for the planet. From reducing waste and plastic use to being more strategic in where we shop online, we can all make small changes to live a more eco-conscious lifestyle. Influencers can be a great source of inspiration for those looking to make better environmental choices all year long. In honor of Earth Day this year, we compiled a list of 4 eco-friendly content creators we love to follow. The Traveling Act